Web Development
& AI Blog
Technical deep-dives, architecture decisions, and lessons from building custom web applications and AI integrations.
Subscribe via RSSDo You Need React or Next.js for a Marketing Site?
React and Next.js are built for applications. A marketing site is mostly content. How to tell which one you have, and when a framework is overkill.
AI Guardrails: Keeping a Model On-Task When Users Go Off-Script
A model with no guardrails does whatever the last user told it to. What input and output guardrails actually are, and why a system prompt isn't one.
WordPress, Done Properly: Custom Themes and Blocks vs. Plugin Sprawl
WordPress isn't slow or fragile by nature. Plugin sprawl is. The skill is knowing what should be a custom theme and what should be a plugin.
INP Is the New Core Web Vital: What Changed and What to Fix
INP replaced FID as a Core Web Vital, measuring every interaction instead of just the first. Why sites that passed FID now fail, and what to fix.
Where Voice AI Pays Off (and Where It Still Doesn't)
Voice AI gets demoed as a novelty. The real question is which calls in your business fit its production shape, and which still need a human.
From AI Demo to Production: What the Demo Doesn't Prove
An AI demo proves the model can do a thing once. A production feature does it ten thousand times. The gap is engineering, not prompting.
Redesign vs. Rebuild: Why Some Sites Refresh in Weeks and Others Take Months
A website redesign's cost is set when the site is first built. Some refresh in weeks, others have to be torn down. The difference is architectural.
How to Make Your Site Citeable by AI
What makes a site citeable by AI assistants is mostly the same SEO and accessibility hygiene that's worked for a decade, with one new lens.
Do You Still Need a Website in the AI Search Era?
AI assistants don't generate facts out of thin air. They cite the open web. The question isn't whether you need a site. It's whether yours gets cited.
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